Data Axle

Data Axle, formerly known as Infogroup, is a leading local business data aggregator and one of the most important data providers in the local search ecosystem. The company maintains an extensive, continuously verified database of business information that is syndicated to hundreds of prominent platforms, including search engines, online directories, navigation systems, mobile applications, virtual assistants, and AI-powered services.

Businesses can take advantage of Data Axle’s free Local Listings platform to claim, verify, and centrally manage their business profiles. By updating key information such as NAP details, categories, hours, services, photos, and attributes, owners ensure greater data accuracy and consistency across the internet. This strengthens local SEO prominence signals, helps suppress duplicate listings, and improves discoverability in both traditional local search results and modern AI-driven experiences for storefront and service-area businesses alike.