What are the business listing guidelines for service area businesses?

Updated Fri, Sep 20, 2024


Do you have a business that doesn’t have a storefront or office space, but instead services a local area? Listing your business as a service area business (SAB) still allows you to build valuable citations and get verified with Google without publicly displaying your residential address.

If your business delivers goods and services to customers at their locations, you should set up your Google Business Profile as a service-area business and let customers know the geographic area where you provide your products and services by adding cities or zip codes to your service area.

Even without an office or storefront, local business listing citations can help improve your local search rankings. Most directories allow service area businesses to hide their physical street addresses.

More information on managing your service area business from Google Business Profile support:

Business Profile for service businesses overview

How to use a service area on Google for service-area & hybrid businesses

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